Leading Irish builders' merchants Chadwicks Group has continued its nationwide rebrand and upgrade programme with the official reopening of its new-look Bray branch.
Located at Broghall Road, the branch has been entirely refurbished with the ambition of achieving an A3 Building Energy Rating (BER) and offers a new fully accessible store layout and best-in-class products and materials to help the trade get the job done.
As members of the Irish Green Building Council, Chadwicks Group provides sustainable building solutions to support customers in reducing their environmental impact. Taking steps toward a more sustainable future, Chadwicks Bray has introduced plastic-free internal signage within the branch. In an attempt at moving from an E-BER rating and achieving the highest A-BER rating for the branch, Chadwicks Bray has made significant updates to the branch's building fabric, as well as installed 50kWp Solar PV panels and introduced a new and improved energy-efficient VRF heating system with Heat Recovery Ventilation.
The Chadwicks Bray team is also working to support local biodiversity to the standards of the All-Ireland Pollinator Plan, as well as partnering with schools in the area to provide pre-used materials to create dedicated 'Bug Hotels' in green spaces throughout the vicinity.
A key feature of the new Bray branch is the Chadwicks ECO Centre, complemented by the team in-store who are on hand to provide guidance on the latest sustainable building products and services. The ECO Centre is complete with the most up-to-date materials for sustainable building needs including insulation, airtightness, ventilation systems, heat pumps and controls, solar energy and water-saving products.
The branch has been entirely refurbished to be fully accessible in accordance with Irish Wheelchair Association (IWA) guidelines. As part of an ongoing partnership with IWA which commenced in 2021, Chadwicks Group is implementing best practice inclusion and diversity principles across branches nationwide through the help of IWA's Disability Awareness Training programme.
New to the Bray branch is the new community hub where customers can meet and catch up in the branch. The hub features a coffee station and a community board and a trade board for information on local tradespeople and initiatives happening locally.
To keep customers informed on market trends and industry news, Chadwicks Bray will also be hosting a series of trade-focused mornings in the coming weeks. Customers will have the chance to talk to suppliers and discuss new product ranges and materials across a four-week period from 30 June.
Chadwicks Group's "store within a store" concept has been introduced to the newly opened Bray branch. It provides builders, engineers, and specialist tradespeople with all the tools and materials they may need in one convenient location. With the help of a dedicated team comprised of fixing and tool specialists, the Fixing Centre provides customers with a host of fixing materials including setting chemicals, concrete anchors, nuts, bolts, nails, and fixings, perfectly suited for any trade job.
For the busy tradesperson, Chadwicks Bray is a one-stop-shop for all their needs. The branch sports newly introduced showrooms which showcase the latest trends in doors, floors, bathrooms and stoves. The Bray branch now features new product lines such as stair parts, skirting and architrave which are all on display within the showroom, as well as a brand new design studio where customers can keep up with all the latest trends and innovations. Catering to various tastes and styles, the skilled team of experts are on hand to advise based on customers’ needs and requirements.
Commenting on the rebrand, Diane McDonald, Chadwicks Bray Branch Manager, said: "The team at Chadwicks Bray is delighted to reopen the doors to our customers today. The improvements that have been made will allow customers to enjoy exciting new additions such as the Fixing Centre and ECO Centre, offering expert advice for any trade job – big or small. We look forward to introducing our customers to the newly refurbished branch, which has been designed with sustainability and community at the core."
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